A go-see is a mini casting at the client's office or studio. Fifteen minutes, a few polaroids, a short walk, some small talk. It sounds casual. It is an audition. Treat every go-see like the job depends on it, because it does.
Arrive fifteen minutes early with your book, comp cards, and digitals ready. Dress simply: fitted jeans or leggings, plain top, clean hair, minimal makeup. The client wants to see you, not your styling skills. Bring heels and be ready to walk on request.
The Conversation
Be warm, brief, and professional. Answer questions directly. Do not overshare or complain about other clients. They are assessing whether they want you around for a ten-hour shoot day. Likability is a competitive advantage.
Follow up with a thank-you through your agency. If you book it, confirm details immediately. If you do not, move on without bitterness. Go-sees are a volume game. The models who treat each one fresh, no matter how many they have done that week, are the ones who convert.
Track your go-see conversion rate. If you attend twenty go-sees and book zero, something needs adjusting: your book, your walk, your styling, or your market fit. Ask your booker for honest feedback after dry spells. The data tells you where the problem is. Models who treat go-sees as a measurable funnel improve systematically. Those who treat each one as random luck stay stuck. Measure, adjust, convert.
Send a brief thank-you note after every go-see, even the ones that went nowhere. Bookers remember courtesy, and today's pass is often tomorrow's booking. Keep a simple log of every go-see: client, date, feedback. Patterns in the feedback reveal exactly what to fix. Professional follow-through is rare enough to be memorable.
About the Author – Ruben Burgos: Ruben Burgos brings over 25 years of music expertise and more than 15 years of model guidance to the table. He is the indie major pinnacle to retaining credits for musicians and helping them navigate this wicked industry without the fuckery.